Ever since I gave my TEDx talk on The Advantages of Women in Business Partnerships, more and more often I’ve been asked to comment on or speak about women issues. For some people, it seems very awkward. Why would a man be talking about women’s issues?
I will never fully understand all the issues of being a woman. There’s no doubt. Nobody can ever make the argument that I’ve stood in the shoes of a woman.
However, because I’m a man and I’m an outsider, I can see certain things. That’s one of the reasons I could identify the advantages of women partnerships when I was presented with the opportunity to speak at TEDx. I saw what was happening. I saw what women were doing, what they weren’t doing and why they were so successful. I was able to look at the cross section of all partnerships and identify what was unique about women because I’m an outsider. I often add more perspective when I give my speeches on women (www.rshawnmcbridelive.com/tedxwomen).
I’m able to see these things and discuss them with groups and help them understand what, I as an outsider, can see about women and their lives, their business abilities, and what they can do better. I’m really an ideal coach to women and women’s groups because I sit on the sidelines.
I’m not involved in being a woman business owner every day. I can see what they’re doing, and I can help them find those opportunities.
It’s because I’m an outsider. I have a different perspective, and this applies beyond just women. I think all of us can use the outside perspective of somebody: business coach, a Board of Directors, other people in our business community. They can all provide unique perspectives on us and our business to find opportunities that we may never have seen because we’re on the inside.
What’s been your experience on bringing in an outsider? What do you think about men speaking about women in business? Join us in the comments below and let us know your thoughts.
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This posting is intended to be a tool to familiarize readers with some of the issues discussed herein. This is not meant to be a comprehensive discussion and additional details should be discussed with your attorneys, accountants, consultants, bankers and other business planners who can provide advice for your circumstances. Each case is unique. Past results do not guarantee future outcomes. This article should not be treated as legal advice to any person or entity. Freeimages.com/photographer Krzysztof Baranski.
About the Author
R. Shawn McBride is the Chief Innovation Officer at McBride For Business, LLC. His signature keynote, The 3 Laws of Empowerment (www.rshawnmcbridelive.com/3laws), gives audiences an entertaining look at how they can prepare, plan and protect themselves. You can reach R. Shawn McBride at firstname.lastname@example.org or (214) 418-0258.
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