McBride for Business Blog

Where’s Your Focus?

April 19, 2017 // R. Shawn McBride // No Comments »

The customer always comes first, right?


Often when we’re dealing with a business, we question its focus. It’s great advice to think of the customer first. But it might not be the best advice.

We talk about knowing what the customers want and providing them with what they need.  ( want to be customer-centric. But not always.

There are times in your business when it’s perfectly appropriate to focus on you.

Are you building your business to reflect you? Are you doing things in your business to take care of you? You don’t have to sacrifice simply because you own a business. At the end of the day, your business should serve you, your goals, and your objectives. Are you doing things in your business so you enjoy working and can be the best version of yourself? So that you can do more?

It’s a good exercise to stop periodically and ask yourself if your focus is where it should be.

Are you looking out for you and your business? What about the times you haven’t? What are you doing to live your dream? What’s your experience? Tell us in the comments below.

Make sure you download our free checklist to assess your business:


This posting is intended to be a tool to familiarize readers with some of the issues discussed herein.  This is not meant to be a comprehensive discussion and additional details should be discussed with your attorneys, accountants, consultants, bankers and other business planners who can provide advice for your circumstances. Each case is unique.  Past results do not guarantee future outcomes. This article should not be treated as legal advice to any person or entity. Kent Squires.


About the Author

R. Shawn McBride is the Chief Innovation Officer at McBride For Business, LLC. His signature keynote, The 3 Laws of Empowerment (, gives audiences an entertaining look at how they can prepare, plan and protect themselves. You can reach R. Shawn McBride at or (214) 418-0258.


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Posted In: Business, Strategy

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