McBride for Business Blog

Wake-Up Call

May 8, 2017 // R. Shawn McBride // No Comments »

R. Shawn McBride recently spoke about having a 10 year plan. Here is the transcript: 


Hey folks, R. Shawn McBride with you here live. And this is your wake up call. For some of you, you are sleeping on the job. You are going through the motions in life and you’re not doing the things you wanna do. You are listening to what other people are telling you to do, you’re not taking control, and you’re not being effective.

Take a minute. Stop. Do you have a ten year plan? Do you know where you’re going to be 10 years from now? What does your life look like and how much of that is intentionally you, and your intentionality versus what other people are telling you to do?

I work with a lot of executives including CEO’s of powerful companies. And when you ask them where they wanna be in ten years, some of them know clearly, many of them don’t. Two to three years out a lot of people have very clear visions, they know where they’re going. But you know what, that two to three year vision is often dictated by your starting point. Where you are now. Because in two to three years, it takes you a while to move your direction. But if you make a 10 year vision you can do a lot in 10 years. You can make some really strategic decisions. You can really adjust your path, and your direction. So we want to be intentional. We want to know where we are 10 years from now.

How many of you have stopped . . . and I don’t care whether it’s a dream, vision board, or written plan, or even a really clear idea in your mind of where you wanna be in 10 years. How many of you have stopped and done that work? If you haven’t, I challenge you to stop and do it today. Take at least 10 or 15 minutes and start planning where you want to be.

Now you’re gonna have to work on this and refine it. And what I want for each of you is a really clear dream and vision about the future. Where are you going . . . where do you wanna be? When you have that clear dream and vision you can start making a lot of decisions. Does this fit in my 10 year plan? Does it not fit in my 10 year plan? Even the two to three year old, two to three year forward goals can be changed. Because if it doesn’t fit your 10 year plan, go a slightly different direction in the next two to three years.

Really get intentional. Maybe you haven’t done this yet. If you haven’t done the work, then . . . stop . . .  clear vision . . .  10 years. And I mean very clear. Location, family, how you’re interfacing with others. I really want you to understand what 10 years from now looks like with great clarity. Take that and work backwards to what you’re gonna do today or tomorrow, or next week or next year. But everything you’re doing now should be in some way consistent with that 10 year plan.

Some of you are locked into a path. You’re on some rails. Now continuing down that path may be consistent with the 10 year plan because you need to transition from where you are to where you’re going. I’m not saying drop everything and go a completely different direction. That’s unrealistic. But I’m saying start taking intentional efforts to where you wanna be.

Wake up. Take control. I’m R. Shawn McBride, I do this for audiences and companies, and for business owners, either one on one or through group coaching, or through conversations at conferences and events. I wanna help you. If this is resonating with you, reach out to me, call my office, let’s work something out to get you moving to where you wanna be 10 years from now, 15 years from now, let’s really change your life. Because it’s something I’ve learned by working with so many businesses.

We can intentionally execute plans and we can radically change people’s lives. I wanna help you and your organization. So reach out to me, let’s talk, let me know what you need and let’s figure out a plan for you and your teams. R. Shawn McBride signing off. Follow me on my blog, like the page, and make sure you reach out to me and let me know what you need. Talk to you soon.

Make sure you download our free checklist to assess your business:

This posting is intended to be a tool to familiarize readers with some of the issues discussed herein.  This is not meant to be a comprehensive discussion and additional details should be discussed with your attorneys, accountants, consultants, bankers and other business planners who can provide advice for your circumstances. Each case is unique.  Past results do not guarantee future outcomes. This article should not be treated as legal advice to any person or entity. John Boyer.


About the Author

R. Shawn McBride is the Chief Innovation Officer at McBride For Business, LLC. His signature keynote, The 3 Laws of Empowerment (, gives audiences an entertaining look at how they can prepare, plan and protect themselves. You can reach R. Shawn McBride at or (214) 418-0258.


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