McBride for Business Blog

A New Way of Thinking About Negotiations

August 2, 2017 // R. Shawn McBride // No Comments »

R. Shawn McBride recently gave tips on negotiations

Hey, folks, it’s Shawn here with you, and I want to talk about a new way of thinking about negotiations. We all think of negotiations as being stressful. When I was doing my research for the TEDx Talk of The Advantages of Women in Business, I looked at some studies on negotiation and negotiation in women and there were very interesting studies. A lot of women are nervous about negotiation but when they can control and they try to focus on the impression they’re making in the negotiation, it makes a big difference. And I think there’s an important takeaway there for men and women, and that is if we control our attitudes in negotiations we can do more.
And one of the ways that I like to have people control their attitude is to think of negotiations differently. Don’t think of it about me against them and we’re going to have a fight. That is not the way to think about negotiation. The way to think about negotiations is in a cooperation, we’re going to be working as a team, we’re trying to figure out what you need and what I need and we’re going to bring the two together.
I call negotiations a controlled communication, and as you’re in a negotiation process, you want to be controlling what you’re saying and what you’re doing. And you want to be filtering information out and getting information back and it’s that exchange. You impart information, they impart information, and you’re listening.
Such a key element of negotiation is listening. You’re listening to the other side. You’re learning what they’re doing. And from that, you’re taking things home that are going to help you and your business grow, do more and be advantaged so you want to go into negotiations thinking of it as communication -controlled communication. What am I communicating? What are they communicating? How are we bringing these two together? It will fundamentally change how you negotiate.
If this is something that’s resonating with you, check out the McBride for Business blog or the McBride Attorney’s blog.We talk about this issue in both blogs at different times. If you have an organization or a team that could use help with this, I would love to come in and speak, train, work with you, coach, counsel, and get better negotiations going on.
I’ve negotiated my entire career as an attorney, was put on the front lines at a very early age, seen tons of negotiations, figured out strategies to work around things. Negotiation is something, it’s a learned skill, it can be improved, I would love to help you and your organization do more.
Subscribe to the McBride for Business YouTube channel, get more information there. Check us out, the R. Shawn McBride public page on Facebook has tons of information, be a fan there, get videos like this, join our community, be part of us, and get the business valuation checklist at McBride for Business. Let me know what I can do for you and your organization. Send me a message, let me know what you’re struggling with negotiation-wise. I’ll either post a video for it or if it’s more appropriate for us to work one-on-one we can talk about that and we can make some arrangements. R. Shawn McBride, I will talk with all of you very soon.

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This posting is intended to be a tool to familiarize readers with some of the issues discussed herein. This is not meant to be a comprehensive discussion and additional details should be discussed with your attorneys, accountants, consultants, bankers and other business planners who can provide advice for your circumstances. Each case is unique. Past results do not guarantee future outcomes. This article should not be treated as legal advice to any person or entity. Josephine Eber.

About the Author
R. Shawn McBride is the Chief Innovation Officer at McBride For Business, LLC. His signature keynote, The 3 Laws of Empowerment, gives audiences an entertaining look at how they can prepare, plan and protect themselves. You can reach R. Shawn McBride at or (214) 418-0258.

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Posted In: Business, Negotiations, Strategy

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